BOSS x Barry's
Quinnen Williams Workout Class with Barry's Global CEO
Putting the BOSS activewear collection in motion with the right crowd.
Overview
The Ask
Amplify the BOSS and Barry’s activewear event with creators who connect fitness, style, and culture.
The Idea
Bring influential fitness creators and cultural tastemakers into an invite only New York workout led by Quinnen Williams, extending the experience through their social channels.
Read the full project story
To spotlight their new line of activewear, HUGO BOSS and Barry’s hosted a high energy, invite only workout in New York City led by NFL star Quinnen Williams. Mundial Partners curated a roster of influential fitness creators and cultural tastemakers to amplify the event, driving premium engagement and significant digital reach across social platforms.
THE PROJECT
In pictures.
Talent
More of our work.
CONTACT MUNDIAL PARTNERS